While today’s consumers are better informed about nutritional powders, they’re also more selective about the products they choose to buy. As a health and wellness company, it’s imperative for you to satisfy your customers to keep them coming back, but partnering with the wrong nutritional powder manufacturer can lead to more loss that just your customers.

At COMMAND Nutritionals, we’re here to showcase the hidden costs of hiring the wrong manufacturer to create your nutritional powders.

Reduced Quality of Your Products

Quality control is vital in this business, but not all manufacturers hold themselves to the same standards. Poor quality control can lead to potential contaminations, formula inconsistency, weak solubility, and poor taste.

When your product leaves a literal bad taste in a customer’s mouth, it not only leads to losing that customer, but they could share their experience, creating a ripple effect of losses.

Compliance & Regulatory Issues

You’ll want to make sure that your manufacturer is GMP-certified and has the necessary documentation. Not ensuring that your manufacturer is compliant and certified could lead to legal problems and issues like mislabeled products, use of harmful ingredients, and even failed FDA inspections. This can lead to fines, recalls, and even being banned from distributing your products.

Unexpected Costs & Hidden Fees

You may go with a manufacturer because of the low up-front costs; however, these costs could inflate later due to extended R &D, label revisions, minimum order quantities, or even long lead times that result in ingredients being out of stock. It’s best to go with a transparent manufacturer that doesn’t cut corners and delivers a premium product.

Damage to Your Brand & Customers

When customers spend money and are disappointed, they’re inclined to share their experience. However, with today’s social networking, they have a wider audience, which can result in more customers turning away.

Bad reviews can start flooding after a customer has a bad experience, and after that, it’s hard to recover.

Inexperienced or Unreliable Manufacturing

When you try to save on costs with a relatively newer manufacturer, it could result in issues like production bottlenecks, constant revisions and reformulations, and even delayed launches. This reduces your speed to market and will give your competition an edge.

Lack of Transparency,  Support, & Innovation

You’ll want to look for a nutritional powder manufacturer that has access to quality ingredients and will make recommendations on formulations and flavor profiles. The right manufacturer will even offer guidance with packaging and nutritional labels to offer an extra level of transparency with your customers.

Choose the Right Nutritional Powder Manufacturer

When you’re looking to craft an innovated nutritional powder to not only delight your customers, but to grow your brand, choosing a qualified nutritional powder manufacturer is one of the most important steps in the process.

At COMMAND Nutritionals, we’ve been helping small and large brands develop their powdered nutritional drink mixes and supplements for more than 50 years. Our expertise, our access to quality ingredients, and our knowledge of the industry and market make us a valuable partner beyond just formulating your products.

Looking to take the next step? Contact us today!